How much does it cost to develop an app?
An honest guide to app pricing, scope, prototypes, platforms, integrations and ongoing operations.
There is no standard app price. User roles, platforms, integrations, offline needs, administration and security affect the work far more than screen count. The safest low-cost starting point is often a focused first version built around one documented core task.
Signs that it is time to act
- The feature list grows before the problem is tested
- Web, iOS and Android are assumed to be identical projects
- Administration and support are forgotten
- Nobody has prioritised a first version
A sensible way forward
Buy clarity and a realistic scope first. Describe users, data, the core flow and integrations, then divide delivery into a testable first version and later improvements.
- 01
Describe the core task
Choose the action the app must make noticeably easier than the current solution.
- 02
Map complexity
List roles, data, integrations, notifications, offline use and administration needs.
- 03
Price in phases
Separate prototype, first release, launch and operation so each decision uses new evidence.
Make sure this is covered
- Users and roles
- Core flow
- Platform choice
- Data and integrations
- Administration
- Testing, launch and operations
Common pitfalls
- Building the full wish list first
- Forgetting web administration
- Underestimating integration maintenance
Questions and answers
Can we start with a web app?
Often yes. A responsive web app can test the core flow quickly, while native apps suit app stores, device features or substantial offline use.
What do I need to get a price?
The problem, audience, most important user actions, necessary integrations and priorities. A finished technical specification is not required.